"Go Woke Go Broke" doesn't work

The common mantra of the normie right. Similar to the idiotic idea of “when these people get to the ‘real world’ they’ll learn.” Go Woke Go Broke only works in a society that works as a normie-con presuppositions allows for. Normie-con economics aren’t how the world works and is why the Woke aren’t going broke.

Profit Motive and Profit Incentive

There was a story I had seen a few years ago that described a vegan cafe that was owned by women. They instituted a “man” tax. Wherein men had to pay more due to our supposed higher pay compared to women. That cafe went under shortly there after. “See! See! They went woke and went broke! Therefore, it is true!” That is true. But there are a few factors here to remember. It was a VEGAN cafe. Those do not typically survive long anyway due to the vanishingly small number of vegans or vegan adjacent people. But on top of that it was a small local business. This is the situation that the normie-con thinks of. All businesses function in the same way. Clearly this is not the case.

Let’s take a look at one of the largest corporations in the world, The Walt Disney Corporation. Lately they have been in lots of hot water due to their “wokeness” creeping increasingly into their content. They released the Buzz Lightyear movie with a shoehorned Lesbian kiss scene to their own detriment. The producers weren’t originally even going to include it in the film and had even gone so far as to cut it due to irrelevancy. Yet in response to the “Don’t Say Gay” bill in Florida, they put it in. Buzz Lightyear bombed in the box office. Disney lost at least tens of millions of dollars and likely more than that. In fact, most of their recent films and remakes in the last five or so years have bombed.

Disney continues to push their stupid politics into their movies and people continue to reject them. They don’t see the movies. They don’t bring their children. They even work to convince others of the same. If Disney truly had a profit motive and existed to solely make a profit why have they not changed course? Disney does not have the profit incentive that economists would traditionally think. They have more money than they know what to do with. They could bomb every release for 10 years and still have money left over. Disney has an agenda that they continue to push. Sorry to tell you but it is not for us.

Does this only apply to large transnational, soulless corporations? Increasingly no. ESG, as pushed by the bankers and “financial speculators” (if you know you know), is working to increasingly pressure the smaller businesses into promoting the same agenda and message. If nothing is changed soon the vegan cafes will be held open by financiers and the regular businesses fall into default. For the moment however those cafes and other small businesses are effected by our patronage. But even that is only true if you already patronized that business. If you have never given them money then continuing to do so does nothing.

False Dichotomy

Another angle on this topic is that of the opposite of “going woke” that is “becoming based.” As far as I am aware that isn’t really a term used but I think you’ll understand what I am trying to say. The businesses that advertise on normie media such as Louder with Crowder. “We are veteran owned. Your purchase supports veteran and police charities. We support America! Buy our coffee!” Trickery intended to invoke an emotional response. The same as “we support black, trans lives. Vax or nothing. Buy our coffee!” elicits. Equal but opposite.

I chose the aspect of coffee companies on purpose. Who do these remind you of? Starbucks as the commie coffee and Black Rifle Coffee Company as its “based” opponent. However these companies are not as opposed to each other as you were led to believe. Sadly this isn’t in the they are similar in both being red-blooded America supporters as we would like to see. Starbucks is a commie, anti-White cesspool disguised as a coffee maker. BRCC is the same thing. Kyle Rittenhouse’s escapades with Jewish sex offenders in Kenosha, Wisconsin. They were pro-2A and supportive of the right up until they actually had to prove it.

They threw their supporters under the bus immediately! No hesitation. They got rid of all of their more “edgy” personalities that shilled for them. Anyone to the right of Barrack Obama essentially. The C level executives even went to the media to tell their buddies how racist their supporters and customers are. Not even going to mention the ethnic background of the loudest proponent of their backstabbing, Evan Hafer. Crying to the New York Times no doubt.

It is similar to what we see in other aspects of American Politics. I have talked about before in Must be an Election Year and The Red Dribble about the false nature of American Political Parties. They are in and of themselves false dichotomies. Vote Dem and we get mass immigration, cultural death and degeneration. Vote Republican and we get mass immigration, cultural death and degeneration albeit at a slightly slower pace. Nothing changes. That is the same as we see with most of the “Woke” and “Based” companies. There are exceptions both with politicians and with companies but the general rule stands.

This allegory continues to show the illusion of our modern world. Nothing is quite as it seems. As I have been mulling over this topic and writing this Paypal decided that they apparently don’t like to remain in business. They have walked back their comments but they remain. PayPal may seem to be a counter point to the earlier claims. In some ways it might but PayPal is really a glimpse into the future. Maybe the open banning of political speech and financial penalties are held back for now. Maybe PayPal survives maybe they don’t. If not PayPal another Payment Processor or bank will do the same. It is coming. Be prepared.

This has been a decently long time in the making. I appreciate the patience and continued support. If you haven’t noticed, a monthly newsletter has been started to bring our latest posts straight to your mailbox. Thanks and have a blessed time!